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The Idea of You - Is Worth Spreading

Terry Lee



As a speaker coach and member of the TEDx Omaha Leadership team, I’ve had the privilege of interviewing many speakers during the application process. One of the most critical questions we ask is:

 

Is this an idea worth spreading, and can they articulate it well?

 

TED’s core mission revolves around this phrase—an idea that has the power to inspire, teach, and transform. The best talks I’ve seen do more than just inform; they ignite a shift in the audience. They tell a story of transformation—one where the speaker’s journey reveals a lesson so compelling that others can carry it forward.

At the heart of every great TEDx talk is clarity. The speaker knows exactly what they want the audience to walk away with. The “idea worth spreading” is not just a topic; it’s the speaker’s superpower—the unique insight, lesson, or experience that has shaped them and can now shape others.

 

Your Life is an Idea Worth Spreading

This concept doesn’t just apply to TED talks—it applies to all of us. Our greatness shines when we show up fully as ourselves, allowing others to experience and benefit from our unique essence and gifts.

 

This is where the W.I.N. Framework comes in.

WHO You Are – Your life, experiences, and values form the foundation of your idea worth spreading. Who are you at your core? What lessons have shaped you?

 

IGNITE Your Superpowers – Just like a TEDx speaker clarifies their central message, you must own and activate your unique strengths. What gifts do you have that inspire, impact, or serve others?

 

NURTURE Yourself and Others – Our gifts are not meant to be kept to ourselves. They are meant to be shared. When we embrace our purpose and use it to uplift others, we become living, breathing “ideas worth spreading.”

 

Own Your Story, Spread Your Light

Just as TEDx speakers craft talks that resonate, we are each crafting a life that matters. Your story, your lessons, and your journey hold wisdom that can inspire someone else’s breakthrough.

 

So ask yourself:

What is YOUR idea worth spreading?

Because when you own your gifts, you don’t just live—you lead, you inspire, and you create impact.


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